AI-powered brand safety
Screen influencers
before signing them.
Fast AI-powered content checks for 17 types of red flags, including competitor mentions, hate speech, profanity and behaviour that could harm your brand.
More confidence in every collaboration.
Trusted by marketing teams at
- P&G
- Gillette
- BRAUN
- ARIEL
- PANTENE
- Oral-B
- BURGER KING
- FAIRY
- head & shoulders
- Old Spice
- Pampers
DoubleMinds helps make sure the creators we're interested in are right for our brand.
The platform
Approve the right creators, faster.
Analyze influencer content and get a safety score 100x faster than a human review.
- 01
Check content across social media
Scan Instagram, TikTok, X and YouTube for a complete profile safety assessment.
- 02
Video, audio & text checks
Frame-by-frame checks of visuals, transcripts and on-screen text detection to find risks manual reviews miss.
- Visuals
- Audio
- Text
- 03
Five-year historical checks
Aggregate up to five years of an influencer's posts, so you see long-term behaviour, not an isolated post.
2021 Today - 04
Precise, replayable evidence
Timestamped violations with severity ratings and replayable clips give verifiable context for every flagged issue.
00:24 Violation found - 05
Adjust your risk tolerance
Set how strict or lenient thresholds are so content scans align with your brand standards.
- 06
Enterprise controls & security
Give role-based access, keep content checks separate from other brands in your organisation, and retain audit trails for compliance.
Role-based access
From profile to perspective
How it works.
Four simple steps.A more informed decision.
New profile analysis
Who’s on your radar?
A clearer picture starts with a profile.
Creator profile
Your search stays inside your workspace.
Analysis in progress
A little more perspective.
Looking at @sofia.m from every angle.
- Video frames Visual context & brand placement
- Audio transcript Spoken words, in context
- On-screen text Captions, claims & mentions
- News coverage The wider conversation
Profile safety score
Example report
- 126 Content items
- 5 years Content history
- 3 Items to review
A strong overall profile, with a few details worth reviewing.
- 84 Content items
- 5 years Content history
- 0 Items to review
Nothing flagged across five years of posts.
Content evidence
The details behind the score.
“Visible results overnight, guaranteed.”
00:00 01:18
Evidence is linked to the exact moment in the content.
Content evidence
Nothing to flag.
Every check came back clear across five years of posts.
- Nudity, violence & dangerous activities
- Hate speech, profanity & discrimination
- Competitor mentions & brand conflicts
- News coverage & public controversy
Built around your team
Built for teams that run influencer programs.
-
Brand &Marketing Teams
You need to approve creators quickly without risking brand reputation.
Rapid content scans and an aggregate safety score that lets you approve with confidence.
-
Agencies &Talent Managers
Sourcing creators at scale is time-consuming and risky.
Bulk uploads, historical scans and replayable evidence to validate creators before pitching.
-
PR &Legal
Hidden PR risk and press coverage can derail a campaign.
Google News checks and automated article scoring identify PR or legal trouble fast.
-
Media Buyers &Programmatic
Campaigns scale quickly; manual vetting doesn't.
Fast, auditable checks integrated into your workflow so buying teams move without delays.
Room to grow
Plans for teams of any size.
Flexible pricing for small teams and enterprise organizations.
-
Starter
For small teams
$ 99 / month
Billed monthly
A confident first step.
- 500 analysis credits / month
- All four social platforms
- Profile & content safety scores
- Timestamped evidence & reports
- 3 team members
- For growing programs
Pro
For growing programs
$ 299 / month
Billed monthly
More creators. More perspective.
- 2,000 analysis credits / month
- Everything in Starter
- Bulk profile analysis
- Custom brand policies & alerts
- Google News analysis
- 10 team members
-
Enterprise
For organizations at scale
Let's talk.
A plan built around your organization
Your scale. Your requirements.
- Custom credit allocation
- Everything in Pro
- Dedicated support
- Single sign-on (SSO)
- Custom integrations
- Multiple brand workspaces
Make the next collaboration count
The right creators.
A little more certainty.
Bring your brand standards.We'll help you see the full picture.